The historic Italian brand factory becomes an avant -garde international hub between sustainability, technology and passion. Tradition and future of the House of L’Aquila meet on the banks of Lake Como
Moto Guzzi Another important moment in its ultra -actor history will soon live. Its historic factory of Mandello del Larioon the Lecco shore of Lake Como, in fact it is prepared to take on a completely renewed guise that will be unveiled in all probability on the occasion of the 2026 edition of Moto Guzzi Open Housethe traditional gathering of the House of L’Aquila (scheduled this year from11 al September 14th Next). Founded in 1921Moto Guzzi was immediately a bulwark of the Italian two -wheeled industry, collecting successes both in the races and in terms of sales. Over the years, its motorcycles have written crucial pages in the history of motorcycling (for example, think of the legendary V8) and the Mandello del Lario plant, which has always been its productive and cultural epicenter, has the importance of an authentic “sacred place” for its lovers, who are already looking forward to admiring it in its new configuration.
The new plant
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The project of renovationalready started for some time, promises to transform the Lario Mandello website into a global reference center for the entire motorcycle industry. It is not a simple restyling: The vision behind us is in fact ambitious and devoted to innovation. The new ones assembly linesalready operational, are in fact equipped with latest generation technologies, highly automated and sustainable, designed to raise the maximum productive quality and efficiency. Also the warehouse is the subject of an important modernization and the famous work wind gallery He will remain regularly in his place. The new plant will also be proposed as a hub all -round experiential, where visitors can also discover one showroom and one store At the forefront, a welcoming cafeteria and spaces explicitly conceived for events. The icing on the cake will be a Moto Guzzi Museum Completely renewed, ready to tell the more than 100 years of the history of the Lariano manufacturer in an even more engaging way.
Greg Lynn’s signature
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To sign the project is Greg Lynnan American architect and designer of internationally renowned as well as CEO of Piaggio Fast Forwarda company set up and controlled by the Piaggio group to guide their development in the name of robotics and advanced technologies for mobility. Lynn is known for the futuristic approach to industrial design And with this project he wanted to create a harmonious dialogue between the historicity of the place and his new contemporary soul: “You will not only see centenary buildings – explained thearchistar American – But also the most avant -garde factory in which you have ever been. Who will come to visit the factory will see that it was radically transformed: We tried to maintain the spirit of the place, but the experience will be completely new. There are very few places where visitors can approach so much to the production of a motorcycle, and in such different ways. And this is precisely the essence of this place. There new construction It is inspired by the industrial language of Moto Guzzi and for this reason many of the forms and finishes are the same ones that are found on its bikes “.
New factory, new future
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With the completion of the works, scheduled for the middle of next year, and the great inauguration already scheduled for September 2026Moto Guzzi is preparing to take a decisive step for his future. The operation and significant investments related to it also demonstrate the clear determination by the Piaggio group to continue to focus decisively on the brand, thus projecting it towards new global challenges that promise themselves far from easy. What is certain is that it Mandello del Lario plant The beating heart of Guzzi will remain also for the years to come and its splendid natural setting, between lake and mountains, will continue to be the backdrop to this exciting journey.
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