Only from TV rights enter 7.7 billion in English football, the market enhances everyone. But the medal has another side
The Premier League market is out of competition for almost all of Europe that counts. Real Madrid and PSG can afford English follies; Barcelona tries but navigates in the debts and must always find some expedient so as not to drown, even Bayern is no longer the most desired destination by the same German jewels. The Serie A does not have the availability of the British clubs, so try to get the maximum price if it sells beyond sleeve: so far 180 million have arrived from the premier. For their movement they are pennies, given that only one player, the striker Alexander Isak of Newcastle, is evaluated around 175 million euros. And he has good chances of changing shirt, because Liverpool, who had offered 143, does not give up after a first refusal.
another category
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The trend is not new, but where do all this money come from? The revenues of last season rose six percent, 7.4 billion against the three of the Serie A. But the balance is in red: -209 million. Also because about 4.8 billion go away. But the Liverpool and Arsenal championship, City and United, remains a money machine, a global product that can collect 7.7 billion from television rights, with the contract, without the share of the sale abroad, which starts from this season. The more stadium, sponsor and merchandising revenue must be added. The picture is enriched with some foreign properties that have no liquidity problems, especially if they come from the Middle East oil.
the limits
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To balance the accounts and respect the parameters, even in London and surroundings, however, they use the system of capital gains, real or creative because, if the figures of the market continue to rise, the costs are more difficult to curb. The limit of disbursements continues to be broken through: Florian Wirtz’s primacy (136 million from the Reds to Leverkusen) seems to have a short life. The total will be certified when the negotiations will close, but for the attackers the billion has already passed and for the rest also double. The stakes of the financial fair play in the premier do not allow a loss of more than 120 million in three years, but also in this case the obstacles can be circumvented with solutions as a predigiator (Chelsea and Aston Villa have given the women’s team), but what makes the League unique is the enormous availability also of the newly promoted, the leveling of the income between big and “normal”.
the bubble
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The market thus lives an economic bubble that enhances everyone, and even when falling, the damage is conspicuous. The flops leave deep signs in the accounts. For example, Liverpool is offering Darwin Nunez in half of Europe, which cost 85 million and not up to the shopping height. United no longer knows who to send Jadon Sancho for which he spent 83 million and the Flop of Mykhaylo Mudryk remains famous, paid 70 million plus bonuses from Chelsea to Shakhtar, but always uncomfortable, to use an understatement, at Stamford Bridge. Now the capital is stopped from winter for a disqualification for doping. Other topics: before being fainted for Declan Rice, whose move from West Ham to Emrates had cost 116 million, the Gunners had beaten their record with Nicolas Pepé: 80 million crossed their sleeve to end up on the lilac current account. But the Ivorian striker did not respect expectations and hopes. Now you earn the salary in Spain, in Villarreal. When Pep Guardiola fell in love with Kalvin Phillips, a median of the English national team and the Leeds of Marcelo Bielsa, the transfer to the City had touched 50 million. Also for physical problems, but that marriage has passed away immediately: now, after a relegation with the Ipswich where he had been borrowed, Phillips is looking for accommodation. The price is not synonymous with success, they also know in the premier. Even if they don’t stop raising the figures.
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