Sortthe applications for the third Italian edition of She’s Nextthe global Visa program that supports and promotes female entrepreneurship, This year in a special edition dedicated to the Olympic and Paralympic winter games of Milan Cortina 2026.
She’s Next Italia 2025
The program returns following the great participation recorded in 2024. In This third editionfive female management companies will be selected who distinguished themselves in Development of innovative projects in the areas of industry, trade, services and crafts. Three of these will be active in the social and sports sector.
In view of the Olympic and Paralympic winter games of Milan Cortina 2026this year’s edition is enriched with three special awards focused on the social sector and the world of sport, with the aim of supporting entrepreneurs in grasping all the advantages that this global event is able to offer.
The winners of the 2nd edition of She’s Next Italia to the award ceremony that took place during the time of women: Camilla Cevolani, Paola Balduzzi, Roberta Pastore. With them Stefano M. Stoppani, Country Manager Visa Italia.
The opportunities of Milan Cortina 2026
The data of a recent Studio Visa, in fact, reveal that 95% of the small and medium -sized enterprises located in the regions of northern Italy which host the winter Olympic games provides for a positive economic impact In their respective areas, with 64% who expect concrete benefits for their business. The event also represents an opportunity for greater digitization of SMEs. Among the companies that have already invested or intend to invest in this sense, the study highlights that 53% will focus precisely on payment infrastructures.
She’s Next: the prize
In the wake of previous editions, The winning entrepreneurs will receive goods and services for a net value of up to 10,000 euros, In addition to being tutoring opportunities together with Visa experts and access to specific Visa platforms for the digitization of SMEs.
She’s Next sees the participation of the most important realities related to the world of companies and training, including the Tertiary Woman, the representative group of entrepreneurs associated with Confcommercio-Imprese for Italy, operating in the sectors of trade, tourism, services, SMEs and professions.
Registrations are open to all entrepreneurs residing in Italy and to the companies administrative companies of up to 10 employees e maximum 2 million euros in turnover that have an electronic payment system and a digital presence. Applications can be submitted from 17 June to 27 July 2025 following the instructions published on the site www.shesnext.itwhere the complete regulation is available.
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