3×3 Olympic champion Svenja Brunckhorst still sees a lot of room for improvement in promoting German women’s sports. “Everyone says they want to invest in women’s sports. The reality looks different,” the 33-year-old told Watson. Because there are not enough sponsors “so that the players can live from sport. There is always a lot to say and done, but in the end it goes back to football or men’s sport.”
In general, “the appreciation of sport in Germany is very expandable,” added Brunckhorst and explained with a view to the international comparison: “In other countries, the social aspect of sport and women’s sports is seen very differently.” Brunckhorst played in Spain and France during her active basketball career.
The manager for girls’ and women’s basketball at Alba Berlin was also confident. “Gelder always depend on sporting success and we currently have the momentum on our side,” emphasized Brunckhorst. “Extremely many players at the highest international level that are role models” are also helpful.
At the upcoming Basketball European Championship (June 18 to 29), the German national team plays its group games in Hamburg. The women’s World Cup will take place in Berlin next year (4 to September 13, 2026).
