TOltro that eternal youth. Joan Partridge, born in 1921he decided that it is not never too late to light up with a touch of blush And become an influencer on Tiktok. TO 103 yearsthis energetic granny who lives in the Redditch retirement home, in the English county of Worcestershire, has conquered the heart of hundreds of thousands of users with his own make-up tutorial. His beauty routine? Simple, authentic, reassuring. But also surprisingly current. And now a famous cosmetic house has decided to collaborate with her, making her a living manifesto against stereotypes on age.
Joan Partridge’s viral beauty routine, 103 -year -old influencer on Tiktok
It all started with a spontaneous gesture. Sophie Childs, responsible for the activities in the structurereceived an important advice from Joan: “I told her to use more rouge” he told the Guardian. Affected by the security and grace with which the over one hundred year old explained how to put the blusher, Sophie decided to film her beauty routine. The video ended up on Tiktok and, within a few days, exceeded 300 thousand views. An overwhelming and unexpected success, so much so that the Collection Cosmetics company immediately contacted Joan for propose a collaboration. They sent her an entire collection of tricks to test and share with the other residents.
Nonna Joan’s tutorials and beauty advice
The trick, for Joan, is a daily pleasure: He made up every morning since he was 13 years old. “Put it, remove it, in short, do it gently,” he explains. His gestures are simple but precise: the blush should be passed lightlynever rubbed. She likes to feel cared for, choose colorful clothes and take some time for itself. Make -up is his way to remain connected to the world, with elegance and irony.
Make-up and wellness: beauty has no age
Joan remained self -sufficient up to 102 years And it still moves with ease. «You feel young as much as you want to hear. Age is just a number “says Serena. And when they ask for the secret of his vitalityreplies without hesitation: “I think it is the brandy. It makes me happy. I drink a glass every night before sleeping ». An essential philosophy of life: thinking positive and enjoying small pleasures.
Joan Partridge, grandmother influencer who combines generations
His nephew Nicola says: “When she arrived at the nursing home we thought she would relax. But no, he decided to become viral!». And Sophie herself has Joan asked to be one of his bridesmaids on the occasion of the wedding scheduled for the summer. The brand calls it “the summer beauty icon that we should all have”, because beauty, for Joan, is sharing, lightness, and above all freedom to be yourself.
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