The Spanish fashion group Inditex is increasingly focusing on the expansion of Lefties, its low-budget chain, which originally started as a Zara outlet. After a repositioning with a new strategy, new management team and the introduction of a home line, Lefties should now also come to Germany.
The low-price label is planning another expansion in Europe, as the Spanish industry magazine Modaes reports. According to this, two hundred branches in markets such as Germany, the Netherlands, the Netherlands, France and Great Britain are to open by 2026.
The expansion follows a phase of strong growth. Lefties’s turnover almost doubled to over 549 million euros in 2023 in five years. So far, the chain focused primarily on Mexico, the Middle East and North Africa. Now the focus is on Western Europe. There, Inditex Lefties wants to position as a lifestyle brand in the low-budget segment.
In addition to flagship stores, as recently opened in Madrid, Lefties also introduces his home line online in Spain, Portugal and Italy. It is not yet confirmed whether these collections will also be available in Germany.
Fashionunited contacted Inditex for more information.
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