Spotify, the largest music streaming service in the world, is ticking the 100 million subscribers in Europe for the first time and even wants a “billion paying customers on the continent in five years.” CEO Daniel Ek reports this during a meeting at the head office in Stockholm. In 2024, the Swedish platform was profitable for the first time for the first time. Strangely enough, the Dutch are not treated to something tasty. The prices are going up considerably, unlike other countries. Why does this dairy cow behavior differ per country? The Spotify boss gives text and explanation.

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