The Alessandro Dell’acqua designer, founded by the Italian designer, has a strategic partnership with the e-commerce business partner Glint and strives for digital growth. The project “was created with the aim of repositioning and strengthening the e-commerce channel from N21 through a full-outer tourcing approach, in which GLINT acts as a real e-commerce team of the brand,” says a message.

“In cooperation with SML, replat forming on Shopify enabled a complete redesign of the platform, which improved the user experience, navigability and visual surface, whereby the focus was always on the distinctive identity of the brand,” added management.

Glint will take on the role of the Merchant of Record (Mor) for the brand and take care of the integral management of the online shop: from payment flows to business-to-consumer accounting to the customer care, with special attention to the markets outside the EU.

This article was used with digital tools translated.


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