Scuffers opens a temporary sales area in Berlin.
The Spanish Streetwear brand is represented from April 25 to May 25 with a pop-up in the German capital, Scuffers said on Tuesday on the Instagram social media platform. As a location, the brand decided on Torstraße 66, where the showroom and concept space Lizzn is based.
The brand can be found in good company at the central location. Among other things, the flagship store of the US Streetwear brand Supreme is located.
Scuffers’ opening in Berlin is the next step in the company’s expansion strategy, which runs four of its own shops in the domestic market. With pop-ups such as in Berlin or previously in London, Amsterdam and Los Angeles, the brand wants to explore demand in the respective markets. After the temporary area in London, a permanent location is also conceivable, the brand told fashionunited.
In addition to Germany and Great Britain, Italy and France also belong to important markets for the direct-to-consumer brand.
More about Spanish streetwear: