Australian fashion house Zimmermann presents its spring 2026 campaign. It celebrates connection in a world full of spontaneous discoveries. The faces of the campaign are Edie Campbell, Abby Champion and Louise Robert. Photographer Emma Summerton shot the campaign on the California coast. In doing so, she captures the spirit of uninhibited expression.
Inspired by artists of the 1970s who transcended the restrictive conservatism of their time, the Spring 2026 collection celebrates creativity as a collective force. It celebrates chosen families and supportive creative communities. These are spaces where individuality flourishes through connection and collaboration. Each look highlights personal style and encourages experimentation with textures, prints and colors. The pieces are worn with conviction and carefree ease.
Color rules the season with vibrant, bohemian tones and bold psychedelic prints. Zimmermann’s typical floral patterns are playfully distorted and scaled, creating a striking movement. Silhouettes made from plain cotton drill go beyond the purely functional. Bomber jackets and pants with an extremely wide flare create exaggerated movement.
Zimmermann’s evolving trademarks are refined in international design studios. The Sydney atelier’s expertise in flowing dresses and original works of art combines with Paris’ precise approach to suits and denim. The signature billowy sleeves unfold in floral organza and crisp ivory poplin. At the same time, a newly developed texture called ‘Super-Fluff’ from diagonally cut organza layers forms voluminous crinoline-lined tiers on the dresses.
Across the collection, thoughtful volume and dramatic movement take center stage: skirts fall wide from the waist; Sleeves billow into cape-like shapes and silhouettes burst with energy. Painter’s jumpsuits, ’70s-inspired suits, braided necklines, voluminous harem pants and acid-wash dresses combine complex construction with effortless wearability.
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