ROma, 16 sets. (askanews) – The World Tour of Nave Amerigo Vespucci With the Italy Village and the villages in Italy it generated a total of a total economic return of 3.04 billion euros, with a multiplication of the initial investment over 62 times, according to the analyzes carried out by Interbrand and by the Confindustria Study Center with the Sapienza University of Rome. The results of the tour were presented at the Temple of Venus inside of the Archaeological Park of the Colosseum in the presence of the Minister of Defense Guido Crosetto and other government representatives.
The contribution of the world of the Vespucci tour phase to the exportaccording to the estimate made through the “Confindustria Expand” platform, it is 479 million euros. The project has generated and will generate a total of 11,155 new jobs and has created a media value of 254 million euros. “We wanted to use a tour around the world that was trained and military – said Crosetto – to carry us behind Italy”.
Other data: 1,269,533 people who visited the Navy School ship and the villages during the world tour Vespucci 2023-2025 are visited. There are also 2,514,346 the total followers of the 6 social channels of the Tour and social contents have obtained 1.31 billion views. 37,533 publications on national and international media with a positive sentiment in 88.1% of communications, neutral and information in the remaining 11.9% in accordance with the analysis of the economic evaluation of the average impact on the world tour, in the international countries hosting the Italy village.
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