Vespa opens a pop-up in the Oberpollinger. The Italian scooter brand has its gender -neutral collection in its luggage.
In the Men’s Fashion Department of the Munich luxury department store, Vespa presented the summer collection at a physical point of sale in Germany for the first time, the companies announced on Tuesday. So far, this was announced for Germans: only available online inside.
The collection, which includes Denim-Pieces, but also outer clothing, relies on a color palette made of white, beige and dark tones. This is also based on the pop-up, which stages a wheat field where you drive past with your Vespa scooter. This landscape is also taken up in the collection by various graphics and bright lines.
“The versatile and contemporary items of clothing of the Summer Edit 2025 embody the vision of freedom that Vespa has turned into a style icon beyond two wheels and expresses the new slogan ‘No Plans, No Maps, Just Ride’,” is the message.
In Munich, the brand – after stops in Rome, Milan, Paris, Singapore, Beijing, Hanoi, Jakarta, Bangkok, Florence and Istanbul – stops until August 5.