It seems that ‘surgery reparation’ was used for Tom Waes (56). Last week he made himself heard via Instagram for the first time in a long time, and this week he appears in a photo after a school lecture about alcohol in traffic. By the way, the third time he attended such a lecture. Is the VRT presenter trying to win back his viewers? Or can that trust not (yet) recover? Expert Crisis communication Jeroen Wils gives his opinion: “I missed a few words in his communication.”
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Tom Waes has started ‘Operation reparation’: “If someone who lost his child by a drunk driver forgives him, why not the viewer?”
Bytaketonews
Jan 30, 2025