With the social media campaign, we want to send a message to different decision-makers.
Prime minister Petteri Orpon (kok) The Instagram account has ended up the target of a new phenomenon. In the comment field of Orpo’s latest Instagram update, there have been messages written succinctly with “Hello” and a green heart emoji.
It is a social media campaign originating from the new song Haloo by the bands PMMP and Kuumaa, where fans comment on the comment fields of Instagram photos of different decision makers to send them a message. The phenomenon is also explained in the comment field of Orpo’s publication:
– The fans of the bands PMMP and KUUMAA wanted to implement such a small-scale HALOO campaign, in which a short and concise message expresses concern about the cuts to mental health services for young people and their effects. We hope that you will take this seriously, because the situation is intolerable and unsustainable.
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In addition to Orpo, others have received similar messages Ville Merinenthat is therapist-Ville (s.d.), Miko Bergbom (ps) and Anders Adlercreutz (r). So far, at least Adlercreutz has shown his support for the campaign on his Instagram account.
– Mental health problems among young people are on the rise, and many feel that they are left alone with them. No one should have to feel this way. That’s why we want to say it loud and clear: we see you and fight for you, the MP writes.
– All young people deserve to be seen, heard and supported. That’s why we shout “HALOO” together, which is a common way of saying that we need to talk about the mental health of young people, he continues.
If the link does not appear, you can view the publication from here.
PMMP and Kuumaa announced on Thursday in their joint Instagram post that they will give their support to Mieli ry, which does mental health work, with their song.
The bands told For Helsingin Sanomatthat the song deals with “the disappearance of a close person in the darkness of mental storms. The idea for the song came from the feedback received by both bands, where the tone of the fans’ messages has been darker in recent years. With their song, the bands want to encourage people suffering from mental health problems to seek help and tell someone about their condition.
PMMP returned to the stage this summer, performing at several festivals and the Olympic Stadium. The band has also toured ice rinks and clubs during the fall.
ATTE KAJOVA