Social influencers rave about affordable foundation. We tested its functionality.
One of the spring’s most talked about make-up products, at least according to social media, is the German brand Essence’s Silky Blur make-up cream.
A popular social media influencer Makeup artist anneal with more than 67,000 followers on his Instagram account, the product’s coverage, ability to reflect light, and long duration.
– Really surprised, he enthuses.
– I am impressed, write on the other hand, a beauty influencer My makeup. His more than 21,000 followers.
He tested the product on his channel and wondered how he could get a cream that lasts on his skin at such an affordable price. A jar costs less than seven euros.
This foundation is now being talked about on social media, and its lightest shades are suddenly disappearing from stores. KIMMO HAAPALA
Disappearing from the shelves
The cream has also charmed international cosmetics influencers. For example, Italian Avocadogabb describes it into a viral product.
There has also been a lot of discussion about the cream on other social channels, such as the microblogging platform Threads and On Tiktok.
However, those who are excited about the product have noticed that it has become a hit. The lightest shades, especially suitable for winter-pale Finnish skin, disappear from supermarket shelves in less than a unit of time.
The lightest shades have also sold out, for example From the Sokos online storeand specialized in cosmetic products From Lyko. The cream also ran out Kind of cutewhose website, however, announced that more products should be available soon.
Iltalehti tested whether the hit product is worth the hype. Kimmo Haapala
Plus and minus
But is this product hyped on social media really worth its reputation? Iltalehti put it to the test. Three suppliers with different skin types tried the cream under different conditions.
The testers appreciated the durability and coverage of the cream, which has been praised on social media, as well as the natural-looking result. One of the testers drew attention to the fact that the make-up felt heavier on the skin towards evening.
As one of the testers, I could say for myself that if the skin is even drier, this foundation requires a lot of moisturizing. It works better with oily or normal skin.
However, the testers mostly had positive things to say, and everyone thought the product was a good purchase for its price. See in the video how the test group evaluates the product and what kind of school grade each one gave it.
The testers especially appreciated the product’s natural-looking finish, durability and coverage. KIMMO HAAPALA
