The ‘big business’ behind the Belgian amusement parks: how much profit do Plopsa, Bellewaerde and the rest really make? What do they cost and where do you pay the least for a drink? | Economy

They earn money by making young and old happy, but amusement parks are mainly ‘big business’. How much profit do Plopsa, Bellewaerde, Bobbejaanland and Walibi make? What do they cost? And where do you pay the least for a ticket or drink? Together with company data specialist Graydon, we delve into the books of our four largest theme parks. “They are doing more and more promotions to sell tickets at a discount. That’s tricky.”