The appointment with Yves Rocher and iODonna at Milan Beauty Week

Dthe second edition of Milano Beauty Week returns from 26 September to 2 Octoberthe cultural project of Cosmetica Italia in partnership with Cosmoprof and Esxence dedicated to the world of cosmetics with over a hundred events in places of art, culture and boutiques in the centre. We from iO Donna will also be therewith a rich calendar of appointments and talks. Not to be missed, two events in partnership with Yves Rocher, beauty brand pioneer of Cosmétique Végétale®, which reveals the power of plants, for the well-being of all, in an approach that respects Nature and its Biodiversity. For more than 60 years, Yves Rocher has studied the best that nature has to offer in order to provide effective and sensorial treatments with active ingredients 100% derived from plants. But to find out more, here what to write down in the diary.

“The art of taking care” by Yves Rocher, the talk (with exclusive masterclass) with iO Donna

Take care of yourself, others, your skin, plants and the planet. Beauty is a virtuous circle. We will address the topic of the art of taking care of oneself, talking about regeneration of the skin, body and mind. All thanks to Anti-Age Global products, the premium face line by Yves Rocher. These products correct all the signs of aging: wrinkles, density, age spots, dull skin, loss of firmness, sagging skin, lack of hydration and lack of regeneration. The line is also approved by AIDECO, the Italian Association of Dermatology and Cosmetology. We’ll talk about it in the context of Milan Beauty Week, in Giureconsuti Palace, Thursday 28 September, 4pm – 4.45pm.

The talk will be moderated by Martina Villa, beauty editor of iO Donna. Guests Alessandra VasselliCosmetologist, AIDECO Board of Directors, Veronica Rocca, founder of FaceTraining®, a startup dedicated to facial rejuvenation through a revolutionary training approach, which you can learn during the Masterclass, where the products of the Anti-Age Global line will be used. He will also intervene Denise Dellagiacomafounder of Yoga Academy, an entirely online school.

This will be followed by a half-hour exclusive masterclass with the practice of two disciplines: Face Training and mindful breathing, to learn how to carve out the right time and give a boost to your daily beauty routine. The masterclass will be held by Denise Dellagiacoma and Veronica Rocca.

Official hashtag: #IlTempoPerMe.

The beauty newsstand in the center of Milan

It’s the best beauty resolution for everyone: being able to carve out time for yourself. To understand what the skin, but also the hair, really needs. It’s possible to do it, treating yourself to some exclusive, free and hi-tech beauty servicesto theCivic Newsstand of Milan in Corso Garibaldi 83, which during Milan Beauty Week becomes Yves Rocher’s beauty “home”.

By reservation here, the founding brand of Cosmétique Végétale® offers two exclusive protocols: SkinDiagan analysis of the skin through a special application that analyzes 22 parameters – from pigmentation to volumes – to identify the best skincare ritual among the brand’s references.

Then, it’s the turn of the hair: there is a preview for guests during Milan Beauty Week HairDiaga test developed with the Italian Trichologists Association, which uses a microcamera for a check-up of the scalp and hair fiber.

And that’s not all. You can learn to take care of your face with a Face Yoga session or a facial self-massage with the support of a Face Therapist.

Furthermore, you can try it the Anti-Age Global line, the result of 7 years of research in plant biotechnology and cellular photoaging and 3 patents, designed to reduce all the signs of aging such as: wrinkles, density, age spots, dull skin, loss of firmness, sagging skin, lack of hydration and lack of regeneration; for an extraordinary cell renewal action already after 72H. And the line is also approved by AIDECO, the Italian Association of Dermatology and Cosmetologists. Find out more about this line here.

To book an appointment at the newsstand, just one click here.
Furthermore, it is possible to carry out skin analysis, SkinDiag, also in the shops in Milan, Via Torino 53, Corso Buenos Aires 25, and Assago Milano Fiori. TO this link the info.

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