Recommendations of the Editorial team
To get her music back, Taylor Swift first had to record her again. After a consortium, under the direction of Scooter Braun 2019, bought the rights to the master’s shots of her first six albums – very badly displeased with Swift – she made a simple, albeit incredibly labor -intensive plan. She made new “Taylor’s version” of her catalog available and asked her huge fan base to stream this instead of the originals.
Review of the era of the Taylor’s version
Nobody had ever tried something similar before. But the fans followed her millions of times. The strategy worked out exactly as well as intended. She devalued the master’s shots in the hands of everyone else except Taylor Swift – while the enthusiasm for the Taylor’s version at the same time increased her already gigantic fan base. The success of the Eras Tour in turn generated enough income to make a purchase possible for $ 360 million.
SWIFT announced last week that she got her master’s shots back. And also revealed that a re -admission of “reputation” would probably never appear and that she had already completed the “Taylor’s version” of her debut. In the new episode of Rolling Stone Music Now Let us discuss their revelations and look back on the era of the Taylor’s version. With Brittany Spanos and Rob Sheffield, who have hosts Brian for the conversation.
Elsewhere in the episode, Sheffield suggests that Swift could consider a country-inspired and/or purely acoustic new recording of “reputation”, while Spanos predicts that the new version of the debut album will appear on its 20th anniversary next year.
The best vault tracks and new speculation
The duo also suspects that Swift’s successor to “The Tortured Poets Department” could appear before the end of the year. There is also a discussion about the best vault tracks. From “Mr. Perfectly Fine” to “When Emma Falls in Love”. Sheffield believes that the bonus tracks from “1989” are now “a great album for yourself”.
The panel is also disagreed with whether all vault tracks actually come from the respective album period. Or whether some may be later creations.
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