Peak Design has collected eleven million euros in a current crowdfunding campaign on the US crowdfunding platform Kickstarter.
The American camera pocket and luggage manufacturer has surpassed its financing goal of 88,000 euros-the target was given as $ 100,000-for the introduction of the new roller lineage Roller Pro within 14 days. It was already the company’s 14 crowdfunding campaign, in which 23,589 supporters: took part.
Through these actions, for which the participating fans of the brand are rewarded with up to 29 percent discount for a roller suitcase of the new line, one wants to stay inside regardless of external investor: and can develop market and customer-oriented through this transparent connection to the community products, said Peter Dering, CEO from Peak Design.
The US brand was founded in 2010 by Dering.