A new study by the consulting firm Rating Streaming demonstrates an increase in the gap between the ruling party and the opposition in the digital arena. According to the study, twelve figures from the ruling party accumulated a total of 37,223,384 interactions on five social networks, compared to fourteen opposition figures, who totaled 6,337,111 interactions.
This sixfold distance places the libertarian militants of the digital universe far above their political rivals, more characterized by their more traditional militant imprint. The specialists highlighted in the analysis of voluntary consumption in YouTube, YT Shorts, Instagram, Tiktok and X that the figure of Javier Milei It widely leads the ranking with 17,176,462 interactions, which represents a considerable percentage of the total interactions and views.
The legislatedr Ramiro Marrawith 7,842,496 interactions, ranks second and completes the podium Manuel Adorni with 4,063,991. On the same list, but from the opposite side, the opposition personalities with the highest number of registrations appear, located in fifth place in the ranking, Cristina Fernández de Kirchnerwith 2,301,043 interactions, is followed by Guillermo Moreno in eighth place (1,058,791), Juan Grabois appears ninth (929.364) and the tenth box is for Axel Kicillof (776,854).
In another aspect of the investigation, it was observed that during November, compared to the previous month, the ruling party registered a slight increase of 177,338 interactions on social networks (0.48%), while the opposition experienced a pronounced drop of 1,659,334 interactions (-20.75%), which reveals a growth in the gap between both spaces.
In the table of the leaders chosen for the study, you can see with the lowest scores in interactions, less than 100,000 per month, the Peronist Gabriel Katopodis (66,084), the former chancellor Diana Mondino (63,739), the Buenos Aires minister Andres Larroque (59,739 ), the Riojan governor Ricardo Quintela (35,080) and almost closing, with less than ten thousand units, the president of the UCR Martín Lousteau (6,966). Finally, and last in the table, the former Minister of Economy and former presidential candidate Sergio Massa failed to reach one percent.
The survey was developed with original social network accounts The consultant clarified that intense consumption is counted, that is, volunteers, uploaded from November 1 to 30, while reproductions and interactions are calculated until the cut-off indicated on December 4 at 6 p.m.
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