A big disappointment for Gordon and Froukje de Both: the listening figures of Radio 10 are down in the elevator, despite their arrival to the channel. “Gordon did not want to respond to the listening figures.”
Gordon and Froukje de Both now have two broadcasting weeks with their new morning show on Radio 10. What is the effect on the listening figures for the time being? Well, they have fallen pretty well. The scores of Week 36 are within – that that last week – and in it Radio 10 is the biggest fall with a loss of 0.6 percentage point market share.
False start
Radio 10 goes from 7.0 percent to 6.4 percent market share, and therefore drops from the sixth to seventh position. “The new morning show of Gordon and Froukje has made a false start,” concludes RTL Boulevard.
According to the show section, this does not look good. “The first listening figures show that not everyone puts the alarm early for the new duo: the market share of the channel has even fallen.”
What does Froukje say?
What does Froukje think? She says to Boulevard: “We are only on the road for a very short time with the new morning show and as with every start a period of growing is part of that.”
The presenter, who, like Goor, signed for at least one year at Radio 10 for at least, continues: “Listeners have to get used to it and building a morning show takes time. What is paramount for me: I do this with great pleasure and energy together with Gordon and the rest of the team.”
Gordon is silent
Gordon knows how to find the cameras from RTL Boulevard and Shownieuws well, but now keeps on the plain. “Gordon did not want to respond to the listening figures,” said the show section.
Whether his silent attitude has to do with that RTL Boulevard star Luuk Ikink has drilled the morning show of Gordon and Froukje into the ground (‘this does not make the quality inspection’) is unclear.
Q in the lead
The most popular radio stations are currently Qmusic (12.4 percent), NPO Radio 2 (11.6 percent), Radio 538 (8.6 percent), NPO Radio 5 (8.2 percent), NPO Radio 1 (7.7 percent), Sky Radio (6.5 percent) and then Radio 10 (6.4 percent). Joe is now on the heels with 6.0 percent.
The strongest riser in the latest measurement is Radio Veronica. He gets 1.1 percentage points.