What is it:

The popular babydoll dress has been making waves in recent years. The silhouette is also in great demand in the collections for the coming season. Women used to wear the dress as nightwear. Today, with the rise of the lingerie trend, it has become an integral part of outerwear and is worn in casual wardrobes, but also for events and occasions. The dress usually consists of a bralette with a loose-fitting, thigh-length skirt. On the catwalks for the coming seasons, the labels present different variants of the silhouette and jazzed it up with puff sleeves, ruffles and layered skirts.

Image: French Connection

Why you should order it:

The babydoll dress has become very popular on social media. Since the dress went viral online, the style has also caught on in evening wear as an alternative to evening and maxi dresses. The style primarily appeals to young, trend-oriented customers who are looking for a modern replacement for classic evening wear. The babydoll dress is a refreshing change, as it often comes in pastel shades or with large prints.

Image: La Ligne

Where we saw it:

Although the dress is more suited to the spring/summer season, it also appeared regularly in the fall/winter 2023 collections. The designs differ mainly in terms of the materials. Zimmerman showed a variant in pastel green with oversized sleeves and a checked pattern. Carolina Herrera presented a gold textured metallic fabric dress with a full skirt. At Nina Ricci, the silhouette was seen with a full skirt made of polka dot tulle.

Picture Madewell

How to style it:

The babydoll dress is a statement piece that defines an outfit. Accessories allow you to experiment with style. In combination with colorful sneakers or sandals, it is a comfortable look for summer days. A small shoulder bag and simple accessories complete the look. For the evening, the dress can be upgraded with platform shoes in a contrasting shade. A pair of loafers is an easy way to add to the vintage look.

Image: Madewell

A refreshing alternative to classic evening wear, the babydoll dress brings playfulness and vintage charm to evening wear. In the 2023 autumn/winter season, the designers mainly played with volumes and materials, thereby showing their own interpretations of the style. The popularity of the dress suggests it will remain ‘en vogue’ for seasons to come.

Image: French Connection
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This translated post previously appeared on FashionUnited.uk. Translation and editing: Pia Schulz

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