The Irish textile discounter Primark continues to focus on the interior segment. The company announced the opening of its first Primark Home store on Wednesday.
Primark’s first store dedicated exclusively to the home range will open in Belfast from March. The sales area is over 800 square meters. Primark Home’s range includes bed linen, towels, ceramics and home accessories.
“This is a really proud moment for Primark as we open our first standalone Primark Home store. “Belfast seemed the perfect location to bring this concept to life and Fountain House provides a fantastic setting in the heart of the city center to showcase our extensive range of homeware,” said Fintan Costello, Head of Primark Northern Ireland and Ireland “Our Home collection has always proven to be a huge hit with our customers in Belfast and we can’t wait to welcome them to our first Primark Home store.”
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