Political parties spend millions on online advertisements: we dig into the figures

Are you still in doubt that the election campaign has really gotten off to a flying start? Even in 2023, social media was already running at full speed, as all political parties together spent millions on advertisements. Does that have an effect or is it just dumping money into a bottomless pit? “Geert Wilders has not invested a euro in online advertisements and yet he won the Dutch elections.”

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