“When will Hermès prohibit the skins of wild animals and accept ethical luxury by introducing vegan Birkin and Kelly Bags?” The animal welfare organization PETA, which holds shares in the French company Hermès, asked this question on April 30 during its general meeting to the CEO Axel Dumas. “The campaign follows Peta’s new DIY video on YouTube, which has achieved over a million views across all platforms and shows a fashion blogger who shows her audience how to make a ‘Hermès Birkin Bag’, starting with a living three-year crocodile,” explains Peta, an acronym for “People for the Ethical Teatment of Animals”, in one Opinion.

“Numerous designers: Inner brands already do without exotic leather on which blood sticks, but Hermès still sticks to the same old cruelty,” said Tracy Reiman, Executive Vice President of Peta, and asked the French company to “only use luxurious vegan materials in which no living beings are tortured and killed”.

Dumas told shareholder: Inside, he is “cosmopolitan”, Peta’s request to visit Australian intensive farms, which supplies Hermès,

According to Peta, Duma’s answer at the meeting was an “empty and shameful attempt to avoid any responsibility”. Dumas told the shareholder: on the inside that he was “cosmopolitan”, but refused to accompany Peta’s request to accompany her during a visit to an Australian intensive farm that supplies Hermès. There, crocodiles allegedly vegetate in tiny, dirty cages before workers: inside they kill them with electric shocks, cut their throats through them and pierce them with screwdrivers, sometimes while they are still conscious. Fashionunited contacted Hermès for an official statement on Peta’s intervention at the meeting, but has not yet received an answer.

The complete question to Hermès President Axel Dumas

Here is the complete text of the question that was asked on Dumas: “My name is James Fraser and I have a question to the CEO Axel Dumas on behalf of People for the Ethical Treatment of Animals. An investigation of Australian farms and its delivery companies, shows that crocodile in tight cages or small concrete basins are kept with dirty water before they are Power shocks killed, dragged away and mutilated with blades and screwdrivers, some of them still with consciousness. “

“On farms in South Africa, which supply Hermès with ostrich skirts, young animals spend their short life in barren enclosures. In a slaughterhouse, workers are forcing workers: there are ostriches in narcotics, which shouts and plunge before they are cut through the throat. In response to the examination, Hermès continues to lead the public and the shareholders, by misleading the“ Convention on International Trade in Endangered Species of Wild Fauna and Flora ”(Cites), probably knowing that this regulation concerns the number of traded animals, does not the terrible way as they are raised and killed,” Fraser continues.

“Monsieur Dumas, the sale of macabre accessories, which are made from the body parts of wild animals, harms our company’s call and discourages conscious consumers: inside that represent the future of luxury fashion. When will Hermès be forbidden wildlife skin and accept ethical luxury by introducing vegan Birkin and Kelly Bags?”

According to Duma’s answer, the animal protection association repeated in a statement that it was not possible to speak of “ethical farms”, as the CEO of Hermès did, since “there is obviously nothing moral to go to crowded cages and brutally to slaughter their skin. From Texas to Simbabwe to South Africa, Peta has committed the horrific conditions for animals, under which animals, Hermès accessories are raised and killed, and the fashion house will continue to be put under pressure by PETA until it sets the sale of products from the skin of tortured animals and switches to luxurious vegan materials. “

Peta finally noted that many other fashion houses such as Chanel, Balenciaga, Burberry, Mulberry, Victoria Beckham, Diane von Furstenberg and Vivienne Westwood had banished the use of reptile or other wildlife skins from their collections.

This article previously appeared on fashionunited.uk and was used with digital tools translated.


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