The Düsseldorf clothing retailer Peek & Cloppenburg opened its newest store yesterday, Thursday, in the Westland Shopping Center in Brussels and is thus once again represented on the Belgian market.
“Back in Belgium, Peek & Cloppenburg presents itself in a more modern way and with a new space concept. We never lost sight of the market here and used a good moment to meet again, starting in Brussels,” comments Marc Hoeben, Regional Sales Manager at Peek & Cloppenburg, on the re-entry in a press release.
Spread over two floors and an area of around 3,800 square meters, the new store presents a range of 45 brands for women and men, including CK Jeans, Hugo Boss and Tommy Hilfiger as well as exclusive brands such as Jake*s and Review.
According to a new space concept, the store was divided into a women’s and a men’s floor. There is also an exclusive sports area that is aimed at a young target group and offers modern sports fashion suitable for everyday use.
“As part of the extensive modernization and repositioning of the Westland Center, we were able to secure an attractive sales area of 3,800 square meters in the best center location. Space of this magnitude is currently scarcely available in inner-city locations, but it is ideal for our new space concept,” adds Hoeben.
“Today is the day we have been working towards for the last three years. We are overwhelmed and looking forward to launching Peek & Cloppenburg in Brussels. We at Peek & Cloppenburg want to offer everyone the best shopping experience by presenting the entire range: premium labels, trendy young brands and innovative exclusive brands,” adds Adem-Hafid Betari, General Sales Manager at Peek & Cloppenburg and responsible for the new store in Brussels.
