New sports experience in the health town of Bad Oeynhausen: INTERSPORT Voswinkel celebrates its reopening

Bad Oeynhausen, INTERSPORT Voswinkel is starting with its new sports adventure world on around 750 square meters in the Werre Park in Bad Oeynhausen. The sports retailer will celebrate the grand opening together with its customers from July 28, 2022. They will receive attractive opening offers on the entire range of sports items. The modern store design focuses entirely on the shopping experience factor with strong advice for the sports-loving target group on site.

“Sport and health simply belong together,” says Henrik Pönnighaus, manager of the INTERSPORT shop in Werre Park. “As a spa town, Bad Oeynhausen is a valuable destination for anyone looking for regeneration and healing. The extensive spa park in the city, the numerous hiking trails in the area and the adjacent rivers Werre and Weser invite you to a variety of sporting activities. We would like to support sports enthusiasts in their passion and be a competent contact point for spa guests on the topics of sports and health. This is what our team of nine sports experts stands for.”

From the test track directly onto the hiking trail

After several weeks of complete renovation, INTERSPORT Voswinkel opens its doors to a new sports adventure world. Interactive elements allow customers to test the sports equipment directly in the store. For example, a test route helps when choosing the right hiking shoe, since the footwear can be tried out on different surfaces. At the stringing machine you can look over the shoulder of the experts while they are stringing a racquet. A highlight is the digital foot measurement: A 3D scan of the foot makes it possible to select exactly the shoe from the extensive range that best suits the individual needs of each athlete, whether outdoor or running shoes. With the right equipment, the hike through the Wiehengebirge becomes a true experience.

Stationary and online: comprehensive service for customers

On around 750 square meters, INTERSPORT Voswinkel offers an extensive range of sporting goods in the categories running, fitness and outdoor. Sports enthusiasts can expect a diverse selection of sports fashion and equipment from all well-known sports brands. It doesn’t matter if you’re shopping online or in store. Services such as Click & Collect, digital screens and the use of tablets on the floor ensure that both worlds are connected. With this omnichannel approach, INTERSPORT Voswinkel is pursuing a comprehensive service for customers that provides access to all trends in sports and health at any time.

In addition, the customer loyalty program of INTERSPORT in Bad Oeynhausen will be rolled out with the INTERSPORT Club. All club members benefit from additional advantages: regular first-hand information about new products, exciting events on the topics of sport and health as well as customer campaigns are available here. “We want to offer our customers an outstanding and real shopping experience: To do this, we combine the personal advice of our team on site with many digital services that online retail already makes possible today. BEST IN SPORTS. That is how we see ourselves as a modern sports retailer,” says Marcus Neul, Managing Director of INTERSPORT Voswinkel.

Scan & Win: save a lot for the reopening

Customers should keep their eyes open from July 28th to 30th, 2022: In the Werre Park shopping center they will receive winning tickets that can be easily scanned in the shop. Discounts of up to 20 euros are possible. As a special prize for the reopening, INTERSPORT Voswinkel is giving away two tickets for the GOP Variety Theater in Bad Oeynhausen three times.

Key facts INTERSPORT Voswinkel in Bad Oeynhausen

  • Official reopening on July 28, 2022 in Werre Park
  • Complete offer for all topics related to sports and health on around 750 square meters
  • Main product range: running, fitness and outdoor
  • Leading sports manufacturers and exclusive INTERSPORT brands on offer
  • 360-degree omnichannel approach with services such as Click & Collect for a convenient shopping experience
  • INTERSPORT Club
  • Advice from nine experienced sports experts

About INTERSPORT Voswinkel

INTERSPORT Voswinkel is a subsidiary of INTERSPORT Deutschland eG based in Dortmund. INTERSPORT Voswinkel includes 45 sports shops throughout Germany. The Sport Voswinkel company was founded in 1904. Sport Voswinkel GmbH & Co. KG has been a member of INTERSPORT Deutschland eG since 1989. www.intersport.de/voswinkel

INTERSPORT Deutschland eG: Our business is to move people

We are absolutely convinced: Sport is an elixir of life. This is our DNA. From day one, we move more people with our partners than anyone else. Nobody can do it like we can. That is our strength: 3 million athletes come and go with us. With around 800 local champions, over 1,500 local stadiums and over 1 million m2 of playing space, we are the home stadium for all sports fans. A place of like-minded people and experiences and energy. This is how we write stories and history. For more than 65 years we have been the front runner for the sports and health business. And wherever we look, we see people and opportunities to take action. Each of us is working hard to achieve this, in local shops and in the digital world. So we are what we have always been: BEST IN SPORTS.

ttn-12