The ISPO Munich has a new appointment.
The sporting goods fair will take place in Munich this year from November 30 to December 2, 2025, as the trade fair organizer announced on Wednesday. Due to the change of appointment, the event begins two days earlier than originally planned. In particular, the inclusion of Sunday, November 30, retailers should offer: Inside, the opportunity to visit the trade fair “without distraction of the operational daily business”.
“The new appointment is a first step to adapt the ISPO Munich to the diverse needs of the industry,” said Lena Haushofer, Exhibition Director of the ISPO Group. But the changed date is not the only innovation – the indoor layout has also been revised.
The new structure of the fair is based on the value chain and is divided into three areas: Brands & Product, Upstream & Supply and Commerce & Experience. The latter focuses on sales, marketing and experiencing sports products. The aim is to create the best solutions for the connection between product and consumer: inside. The first two areas present established and new brands as well as emerging start-ups and present sustainable materials and innovative processes.
“The new ISPO Munich terrain structure creates real added value for all business professionals,” says Christoph Rapp, Head of Sales & Marketing. “By aligning along the entire value chain, it reflects the core of the fair and depicts the entire sports industry in all its facets.”