Dutch jewelry and fashion brand My Jewelery wants to better understand and reduce its environmental impact. That’s why the company works with Carbonfact, a platform that calculates the ecological footprint of fashion products.
With the help of Carbonfact, My Jewelery gains insight into the impact of the production of its clothing, accessories and jewelry. These include, among other things, CO2 emissions as well as water and energy consumption. The collaboration helps the brand measure the impact of its collections and its own business operations (scopes one and two). This includes energy consumption in the boutiques, offices and sales as well as the optimization of internal processes.
“We not only want to know the impact of our products, but also what our daily business activities mean for the environment,” says Sharon Hilgers, Chief Executive Officer (CEO) at My Jewellery. “With Carbonfact we are taking a concrete step towards greater transparency so that we can work on targeted improvements.”
With these steps, My Jewelery shows that understanding your own impact is the starting point for concrete improvements.
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