Audi will be among the protagonists of the Milan Design Week which will be held from 20 to 26 April. Also on display are the new RS 5 and the single-seater with which Audi entered Formula 1 this year
From the 20 to 26 April the 2026 edition of the Milan Design WeekWhere Audi will be present for the thirteenth consecutive year. The German brand will in fact be co-producer of Interior Materiae, exhibition-event as part of the FuoriSalone, and will be the protagonist in many other spaces and initiatives in the streets of Milan. There Formula 1 Audi R26 single-seaterwhich debuted last March in the F1 World Championship, will be shown to the Italian public for the first time in the Quadrilatero square in Portrait Milan. And in the same place, in addition to the car that marked Audi’s debut in the top motorsport series, there will also be the new RS 5, the first RS plug-in hybrid. The sedan, which will also be available in a station wagon version in the Avant variant, will arrive in Italian dealerships during the third quarter of 2026.
audi at design week
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For design and Audi enthusiasts, however, the events and installations do not end here. The Four Rings brand will be at the center of Originthe studio’s immersive architecture Zaha Hadid Architectsconceived as a portal to design philosophy Radical Next Audi. The installation at Portrait Milano, in Corso Venezia 11, will embody the four assets of Audi’s new design philosophy: clarity, technicality, intelligence and emotion. Precisely in this location you will find theAudi Design Hubthe beating heart of the German house in this Design Week. The Design Hub will in fact be a space for reflection and dialogue between design, innovation and emotion, where a brand like Audi, in collaboration with other companies, will bring its vision of mobility as a theme intertwined with social debate and contemporaneity. As well as in the spaces of Portrait MilanAudi will therefore also be present atState University of Milan, home of the Interni Materiae exhibition-event, et al Montenapoleone District. In this last location Audi will be present with a teaser, also designed by Zaha Hadid Architects, which presents itself as a preview of the concept of the main installation within the spaces of the Audi Design Hub.
