MFW FW 20234/24: Ermanno Scervino’s backstage beauty

uin natural light radiating from the skin, without shadows, e hair in rhythmic waves, falsely imperfect: in the backstage beauty of the show Herman Scervino FW 2023/24, a minimal but highly refined beauty look is on stage.

Ermanno Scervino, perfectly imperfect waves, by ghd

«It is a styling with a Nineties flavor, with waves in balance between perfection and fake imperfection» he explains Pier Paolo Lai, key backstage hairstylist with ghd.

In the backstage of the Ermanno Scervino FW 23/24 fashion show (photo @iodonna)

«The styling remains set back but dry, without the usual marked wet effect at fixing. We have indeed applied it ghd Pick Me Up spray volumizing on the roots, then well dried by setting the shape backwards with the hair dryer Helios and the speaker. At this point the product is reapplied only on the more frontal strands which are then disheveled artfully and stopped with pecks to define the strands at the root».

In the backstage of the Ermanno Scervino FW 23/24 fashion show (photo @iodonna)

Now, the magic on the lengths, with bouncy, rhythmic and swaying waves: «They are some 3D waves: are built with the help of ghd Platinum+ straightener proceeding by folding the locks in a zigzag deep, without ever curling them on themselves. We leave already from the top of the head, where to create one slight camber that connects the front with the back».

In the backstage of the Ermanno Scervino FW 23/24 fashion show (photo @iodonna)

Also spotted in the backstage new ghd styler Duet Style two in one, which dries while smoothing: «Excellent on thicker and more full-bodied hair, prone to frizz, which we can tame from the very first pass».

In the backstage of the Ermanno Scervino FW 23/24 fashion show (photo @iodonna)

Dear Dahlia’s ultra nude makeup

And the make up brand (vegan) Dear Dahlia to sign the evanescent make-up of the Ermanno Scervino fashion show. A delicate beauty, with a luminous and naturally radiant complexion is the inspiration of the key artist Luciano Chiarello, who translated the inspiration of the collection into a minimal chic beauty look, which play with light and texture.

In the backstage of the Ermanno Scervino FW 23/24 fashion show (photo @iodonna)

The skin is velvety but almost barethanks to the foundation Dear Dahlia Skin Paradise Sheer Silk Foundation with a luminous, airbrushed finish, light as to seem vaporized. It is infused with soft-focus mineral powders that optically blur every imperfection. Where necessary, the highest coverage concealer is applied Dear Dahlia Paradise Dual Palette Concealer Duor, to cover up imperfections. And it all settles down with Dear Dahlia Skin Paradise Soft Velvet Setting Powderlight setting powder e impalpable with a matte finish.

In the backstage of the Ermanno Scervino FW 23/24 fashion show (photo @iodonna)

It’s the return of the soft matte finish of the skin, and not only that: the lips are petal pink toodressed in colored lip mousse with a velvet consistency Dear Dahlia Paradise Dream Velvet Lip Mousse in the shade “Butterscotch”, and a top of Dear Dahlia Sensuous Matte Lip Suit in the shades “Confident” and “Naked”.

Only one very thin comma of eyeliner dear Dahlia Paradise Dream Precision Pro Liquid Eyeliner in the shade “Mohogany” – not black, but brown, softer – and a pass of Long Lash Mascara on the upper lashes they help give definition to this all over soft. Perfect from morning to night.

iO Woman © REPRODUCTION RESERVED

ttn-13