Wolverine Worldwide has submitted positive business results for the first quarter of 2025 and thus signals a trend reversal. The Merrell and Saucony brands in particular provided strong impulses.
Compared to the same period last year, the group turnover rose by 4.4 percent to $ 412.3 million (around 374.44 million euros). The growth was largely supported by the Merrell and Saucony brands, which were able to increase their sales by 13.2 percent or 29.6 percent.
Chris Hufnagel, President and Chief Executive Officer (CEO) by Wolverine Worldwide, despite the uncertainties on the market, confidently commented on the company’s strategic orientation and explained that the results of the first quarter show the effectiveness of its strategy and implementation. “Merrell and Saucony have boosted our growth with double-digit sales growth, and we have more than tripled over the previous year compared to the previous year and achieved a record gross parade again.”
In the first quarter of 2025, Wolverine Worldwide was able to improve his gross margin to 47.3 percent – after 45.9 percent in the previous year. The diluted profit turned into the plus and was 13 US cent compared to a loss of 19 US cent in the first quarter of 2024. On a clean-up basis, the watered profit increased significantly from 5 to 18 US cents.
For the second quarter of 2025, the company expects sales between $ 440 and $ 450 million. This corresponds to the expected growth of 3.7 to 6 percent compared to the previous year. The operational margin is said to be around 6.7 percent, the adjusted diluted profit per share between 19 and 24 US cent.
However, due to uncertainties in connection with tariffs and macroeconomic conditions, the company has not given an outlook for the year 2025.
This article was used with digital tools translated.
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