Mango expands international presence with “New Med” concept in Singapore

The Spanish clothing retailer Mango opens a new store in Singapore and implements the Mediterranean store concept “New Med” for the first time in Asia.

The growth in Singapore strengthens the international presence of the company, which celebrates thirty years of international expansion in 2022, the fashion chain announced on Monday. The 500 square meter store, which houses the brand’s women’s, men’s and children’s lines, is Mango’s eleventh store in Singapore. Four previous franchise branches were only integrated into the company in April.

“We are celebrating thirty years of international expansion by increasing our exposure to Asia, one of the key markets in the company’s internationalization strategy and where we plan to continue growing in the future,” explains Daniel López, Mango’s Director of Expansions.

There are currently over 450 Mango locations in Asia, including proprietary stores and department store corners. The expansion on the Asian continent began as early as 1995. It all started with openings in Singapore and Taiwan. Today India is one of the Asian countries where Mango is most strongly represented with 68 branches. The country is also the focus of the company’s international expansion, the statement said. With a view to Europe, France, Italy, Great Britain, Germany and Spain are also to be further developed.

According to Mango, the current financial year will close with almost 270 new stores worldwide, which will increase the number of stores of the Spanish clothing retailer to a total of 2,600 stores in 115 different markets.

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