A SKINS company’s $ 62 face wrap promises to shape cheeks, neck and chin.
The new product of Kim Kardashian’s company raises objections. Screenshot/Skims, All Over Press
Kim Kardashian The new product launched by SKINS has raised criticism.
It is a special face design headgear that covers the cheeks, jaw and neck.
The product promises to format cheeks, neck and chin, and has already been news about it For example, the New York Times. The leaf compares the product to the compression bandage used after beauty surgery.
The product was launched on 29.7. To the SKIMS online store And its selling price is 62 euros. The product promises the product to be suitable for everyday use.
According to the New York Times Jessica Defino It has said about the product that it tries to create an illusion of a shaped face without surgery. According to him, Kim Kardashian utilizes its own appearance in marketing the product, which has been achieved with much more expensive, probably with surgery and injection treatments.
According to Defino, consumers will never get the product that they aim for. Plastic surgeon Matarson in the field Only short -term results can be obtained with compression ties.
The New York Times connects the Kardashian face wrapper with the “Snatched Face” trend, where consumers are aiming for a tight look on their face. Efforts are being made to see the impression, for example, with various makeup, skin care equipment or face yoga.
On Skims’ Instagram, a face wrapping is also recommended for use at night. Defino is disappointed with this recommendation. According to him, the pressure looks beautiful has become so penetrating that there is no longer a moment in the day that has not been commercialized for becoming more beautiful. According to Defino, this project does not get peace, even when sleeping.