British luxury fashion house Jimmy Choo celebrates craftsmanship and material innovation. The brand presents a new edition of the ‘From the Atelier’ series, which reinterprets the iconic ‘BON BON’ bag. This year’s edition, now the third, focuses on leather as an essential material. It is transformed using complex techniques. Previous editions were devoted to embroidery and crystal embellishments.
The capsule collection was inspired by a custom work by paper artist Helen Musselwhite depicting the four seasons. She translates the complex beauty of nature through handmade layers of paper into four exquisite ‘BON BON’ bags. The collection strikes a balance between technical precision and creative expression. It is a study of the metamorphosis of the material through craftsmanship: from paper to leather, from sculpture to accessory.
The ‘BON BON’ was first introduced in 2019 and has quickly become synonymous with Jimmy Choo. With its striking, bangle-like handle, it blurs the line between accessory and piece of jewelry. This characterful silhouette serves as a canvas for creative expression. In this limited edition it is elevated to a true art object.
In the four designs, each element is individually shaped by hand. The motifs, from flowers to butterflies, are based on Musselwhite’s work. They are implemented using exclusive shapes and elaborate artisan sewing techniques. Each design is a celebratory dialogue about the four seasons. It captures the special emotion that these subtle changes in nature evoke.
For spring, the ‘BON BON’ is reinvented in pink ‘Peony’ leather. This is a nod to one of creative director Sandra Choi’s favorite flowers and awakens the optimism of the new floral magic. Summer presents itself in light, sun-bleached tones that reflect the lightness of long summer days. Autumn is expressed through overlapping details and an earthy metallic palette reminiscent of fallen leaves. Winter, on the other hand, features silver leather and metallic accents reminiscent of frost-covered flowers and bare trees. A curated selection of footwear available through the brand’s made-to-order service completes the capsule collection.
The capsule collection is based on the creative dialogue between Sandra Choi and Helen Musselwhite. Both share a deep reverence for craftsmanship, materiality and nature as constant sources of inspiration.
“‘From the Atelier’ is an opportunity to explore design in its purest form. It allows us to experiment, evolve craftsmanship and celebrate the beauty of the creative process. Nature has always been a strong reference in my world. Its resilient and ever-evolving beauty is something I return to again and again. With this collection I wanted to capture the emotions of the seasons. I wanted to translate these moments into pieces that feel precious and long-lasting. Helen’s work and the way she Transforming paper into such dynamic and emotional designs has deeply impressed me. I love that it is completely analogue, slowly and carefully constructed by hand. This sense of materiality and attention to detail resonates deeply with our own approach to craftsmanship. — Sandra Choi
The ultimate expression of Jimmy Choo’s commitment to emotional design, the ‘From the Atelier’ capsule collection is not just meant to be worn. It should also be presented, collected and appreciated.
The exclusive capsule collection ‘From the Atelier’ will be available in select boutiques worldwide from April 22nd.
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