If you enter the shopping street of a medium-sized city, you will immediately notice that many fashion brands now operate their own brand stores. Not only are digitally native brands making the move from “clicks” to “bricks,” more traditional wholesalers are also recognizing the importance of having their own flagship store for the brand experience and customer loyalty. To respond to this trend and support brands with their omnichannel presence, Itsperfect introduces a new point-of-sale (POS) system for brand stores.
With the new POS system, the Dutch market leader for fashion ERP software is responding to the growing need for integrated retail processes in which physical stores and online channels work together seamlessly.
“Wholesale, retail and e-commerce continue to grow together and are inextricably linked. At the same time, insight, control and optimal use of available inventory remain crucial in a complex market. Our new POS system for fashion brands addresses this reality.” – Stefan Methorst, CEO of Itsperfect
From fragmented channels to a single omnichannel experience
It remains a challenge for many fashion brands: different sales channels that run in parallel but are not fully connected.
Things work differently with Itsperfect. While most ERP solutions rely on interfaces to an external retail solution, Itsperfect developed its own retail module eight years ago. The big advantage is that brands work in a single system with a central database – a “single source of truth” – regardless of whether it is customer data, orders or returns. All information flows in real time between the back office and the cash register, in both directions.
This not only saves time and money, but also reduces third-party dependencies and the hassle of out-of-sync data.
In concrete terms, this means: employees in the store have direct insight into online purchases. Customers can easily return or exchange items ordered online in store. Conversely, products that are not available in the store can be delivered directly to your home via drop shipping.
More flexibility on the sales floor
The new POS system was developed with store employees in mind. The user interface is intuitive – comparable to a web shop – and impresses with a fresh look and feel and a clear checkout process.
Sales staff can easily switch between different sales scenarios: from direct purchases to click & collect and ship-from-store to returns processing. Features such as applying justified discounts and using it in dark or light mode also contribute to user-friendliness. In addition, the POS system can be fully adapted to your own brand identity and used on any device.
In addition, the POS system supports modern retail processes such as:
- Picking and shipping webshop orders from the store
- Issuing and redeeming gift cards
- Digital delivery of receipts
- Processing refunds via debit or credit card
Real-time insights as a control tool
An important part of the POS system is the processing of data in real time. All transactions are recorded and processed directly in Itsperfect’s ERP system.
This gives brands continuous insight into sales performance, inventory levels and customer behavior. Dashboards provide users with the appropriate authorizations with a direct overview of what is happening in the store. It is also possible to view receipts from all branches.
Inventory management is also becoming easier: branch employees can access stocks from other locations, move items between branches and react directly to availability. The webshop inventory is available in real time at the checkout. At the same time, store inventory can be displayed in the webshop for drop shipping and click & collect to support a comprehensive omnichannel experience. All functions are of course secured by appropriate authorizations and logging.
Omnichannel in practice
According to Itsperfect, the strength of the new checkout system lies primarily in the practical feasibility of omnichannel in retail.
Functions such as click & collect, ship-from-store and cross-branch goods movement are fully integrated into daily processes. Branches are automatically notified if, for example, an online shop order needs to be shipped to a customer. This eliminates the need for brands to link separate systems together.
Promotions such as graduated discounts or bundle offers can also be easily implemented in both online and offline sales.
Part of a comprehensive ERP platform
As already mentioned, the POS solution does not stand alone, but is part of Itsperfect’s broader ERP platform, designed specifically for fashion brands.
Thanks to its modular structure, brands – from clothing and shoes to bags and sporting goods – can start with the basic ERP system and gradually expand it into a complete business solution. This creates a system in which all fashion processes come together and all departments work together optimally.
From product development and design – with modules such as PLM and PDM – to purchasing via the supplier portal to logistics with its own warehouse management system and integrations with logistics partners: Itsperfect covers the entire process chain. The platform also offers a consistent solution in sales – from its own B2B web shop for agents and retailers to the POS system for brand stores to e-commerce with B2C web shops such as Shopify and Shopware as well as marketplace integrators such as ChannelEngine and Tradebyte.
This scalable approach helps brands work more efficiently, respond faster and remain competitive in a dynamic market. With the mission to develop the most user-friendly and innovative ERP software for fashion brands, more than 450 international brands now rely on Itsperfect every day to make their processes smooth and future-proof.
About Itsperfect
Itsperfect is the most advanced and user-friendly software solution for fashion brands. All the key processes required to run a fashion business are brought together in a single comprehensive SaaS solution. With a fully integrated B2B shop, its own point of sale (POS) and special modules for product lifecycle management (PLM), warehouse management (WMS), a supplier portal and sustainability management. Accessible 24/7 on any device and with over 50 out-of-the-box integrations.
With continuous innovations such as its own digital product passport, a traceability module and a returns and exchange portal, Itsperfect supports fashion brands to stay at the forefront in a dynamic market.
To find out more or request a demo, please contact our sales team at [email protected] or +31 85 016 0175
