The international fashion company Hugo Boss will be awarding prices as part of the Hugo Boss Fashion Awards 2025 of the Stuttgart State Fashion School on July 18, 2025 at 1:00 p.m.
Michelle Högerle receives the 3. Price with € 500 prize money from the fashion company Hugo Boss with her work. In her collection, she focuses on the personal style and the individual options to be able to change the shape of the clothes. It includes the consumer into the design process to inspire him and give him space for his own creativity. Casual and Classic form language stand next to each other in their looks and open up a variety of combinations. Specials in their entire collection are placed details such as push buttons and eyelets for attaching patches and supporters.
Tamara Kather gets the 2nd price, endowed with € 1,000 from Leipzig, who is critical of in her collection with her environment, its consumption habits and its effects. Thoughts regarding your own ideologies, wishes and values flow into your conception. In this way, she comes to the goal of creating her own authentic style that celebrates individuality and consciousness. A classic design language, a touch of glamor in the details, high -quality materials and a natural color concept are characterized by your work.
The 1st price and € 1,500 go to Sophia Hansbauer from Altötting for your collection. The starting point in your work is thoughts of sustainability and the idea of a careful collection of timeless, basic pieces, which are easily combinable and at the same time stylish and modern. In this way, it designs a collection with designs that is artistically and cleverly and cleverly, which are portable in many variations and make every look unique and individual. Your collection concept is clear, pure and consistent and is based on classic shapes.
## The task of the Award 2025 The task 2025 comes from the creative management of Hugo Boss and is everything about trends, various questions and points of view: Are trends increasingly replaced by personal style? Social media makes fashion various and promotes the fashionable diversity and coexistence of styles.
Trends move too fast? Fast fashion and social media accelerate trends and make them more short -lived. Styles appear and fade practically overnight and make trends arbitrarily.
How does the feeling of repetition in fashion arise? Last trends return faster and mix the epochs. This constant return conveys the feeling that nothing really new is created.
Do people reject trends? Slow Fashion and Capsule – collections promote sustainability beyond fashion trends. This develops a prioritization of quality and individual style.
The topic is open and free and gives a lot of space for the development of visionary thoughts and ideas, as well as young and innovative design solutions for the students of the Stuttgart State Fashion School. At the same time, Hugo Boss’s fire image should be reflected and the boss DNA is to be kept in mind.
The fashion award 2025 in advance
With a campus tour live in the company, the award started in a special way this year. The areas of Human Resources/ Talent Pool, Technical Center, Showroom, Branding gave complex insights into the corporate culture and orientation, current influences and currents. Students and creative people met and exchanged. The topic Boss – Next FW 26 was presented and discussed.
Subsequently, research and conception phase, the idea of ideas and development of own looks and collections for women & men began for the class of the second year of training. Each graduate developed her individual work in several weeks, intensive and constant phase. The collections are digitally designed as visual presentations.