“The ranking of interactions on social networks showed established leadership during October, such as those of Javier Milei, in their respective political spaces. Also, journalists like Jorge Rial, Javier Negre, Jonatan Viale, Fabián Waldman and Víctor Hugo Moraleswhich marked their influence, with some interesting differences between what happens on the one hand on X (ex-Twitter) and on the other on Instagram,” he highlighted. Silvina Rouvier, rResponsible for Rating Streaming.
In a report by the consulting firm Rating Streaming, it was made clear that the political leadership and journalists, news portals or political influencers set the pulse of the interactions. Within the leadership spectrum, the president of the Nation was the absolute leader on Instagram, where he scored by a wide margin in the different possible parameters. It got 13,196,437 interactions for 107 posts, an average of 123,331 per message. In the totals he was seconded by a great distance Manuel Adorni, with 1,655,229, while on average the escort was the vice president, Victoria Villarruelwith 71,086 interactions per publication.
On the other side, that of the opposition politicians, Cristina Kirchner she took the undisputed leadership in the networks, during an October that, among other events, had her as the protagonist of the internal distancing with the governor of Buenos AiresAxel Kicillof. The former president topped the statistics on both X and Instagram. In the total interactions on the ex-Twitter, the protagonists of the podium that occurred in both August and September were repeated: the former vice president of Alberto Fernandez at the head (585,484), followed by Kicillof (433,124), and then by the leader social Juan Grabois (381,056).
Among political journalists, both Javier Negre linked to La Derecha Diario, as Jonathan Viale They retained the preponderance of previous measurements, with the appearance in the new measurement of Jorge Rial among the leaders. In total interactions on X, Negre led with 657,166, moving the leader from the previous month to second place, Horacio Cabak (563,218). In the last place on the podium he appeared Fabian Waldman (477,139), from FM La Patriada.
On average per post, Jonathan Viale renewed the leadership of previous months, reaching 4,298 on average for 23 messages. In second place was Horacio Cabak (3.294), and behind Roberto Navarro (2,606), which repeated the third position of the previous month. On Instagram, as in September, Negre appeared at the top in total interactions with 246,796, with Cristina Perez (128,220) in second place and Victor Hugo Morales (97,886) in the third. But on average, the one who got the most bounce on each post was Jorge Rial, with just 2 posts and 37,731 for each of them.
According to the consulting firm’s research, La Derecha Diario remained the comfortable leader among the news portals in X in October. As in previous months, it was at the top by a wide margin in total interactions (3,665,452) and also in the average , of 2,796 for each post. The runner-up was once again The Chancellor, by a significant margin, rounding out 1,330,035; and third appeared El Destape (829,778). Regarding the average per tweet, the podium from the previous month was also repeated: second was Corta (528), and third was El Canciller (263).
Instagram remained in the measurement as a network more conducive to traditional news media. Infobae continued as the leader in total interactions, reaching 9,670,515, followed again by La Nación (5,421,060), and Clarín (4,693,662). In average per post, Infobae was also the leader, with 12,118, followed by Filo.News (10,294) and El Destape (10,016).
For influencers, social network X continued to be a more favorable network for those linked to the ruling party in October. In that area, as in previous months, Fat Dan emerged as a clear leader (3,749,448), escorted by Fran Fijap (1,546,282), Juan Doe (1,018,032) and Mariano Perez (754,789). But in average number of interactions it was another of the voices linked to LLA that prevailed: Agustín Laje led with an average of 8,684 interactions per post. Second was Gordo Dan (8,116) and third Mariano Pérez (5,135).
On Instagram, however, in total interactions it once again prevailed Michelo (642,636), the Salta influencer linked to the Kirchnerist opposition, who kept Laje relegated to second place (428,684). The latter had revenge in the ranking of average interactions, which led with 20,414 per post, followed by Luli Ofman (18,777).
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