There are a total of 32 award categories.
Mmiisas, Veronica Verho and Sara Parikka are nominated in the Influencer of the Year category. Henri Kärkkäinen / Inka Soveri
The best Finnish influencers will be awarded at the Tubecon Awards 2022 gala in Heureka, Vantaa, on 13 May.
Candidates have now been nominated. There are as many as 32 award categories.
You have been able to become a candidate if you have become known through social media or do mainly social media work and content. An influencer can be either a person or a community.
Originally founded in 2014 around Tubeton, Tubecon has expanded over the years to include other social media channels. The Tubecon Awards gala will take into account the work of influencers on Instagram, Youtube, TikTok and Twitch. In addition to these, the influencers involved in the race have been followed on blogs and podcasts.
– The candidates consist of Finland’s most influential and high-quality social media content producers, influencers and impressive content.
– In the nomination, we have taken into account the responsibility of the authors as content producers, the CEO of Tubecon and the host of the gala Jan Grehn says in a press release.
The jury includes one of Tubecon’s founders, a working life professor Pauli Aalto-Setäläartist, producer and entrepreneur Elastic, creator of some phenomena Elise Pietarilacreative leader Eka Ruola and Vantaa’s Business Director Kimmo Viljamaa.
Followers of influencers can also participate in the selection of winners. The sixth judge of the jury is an audience with one vote. The audience gets to vote for their own favorite in advance here.
Tubecon Awards 2022 categories and shortlisted candidates:
1. Sports Influencer of the Year
Pongfinity
IlariPro
Pernilla Böckerman
Sanni Oksanen
2. Music Influencer of the Year
Bertam music
Lotta and Daddy
Pipo Productions
3. Responsibility factor for the year
Fatimation
Emmi Nuorgam
Roosa Rahkonen
4. Food Influencer of the Year
Bella.table
kotiruoka.fi
Finish the grass
5. Welfare factor of the year
Anna Saivosalmi
Pernilla Böckerman
Yesgirl
Puhumuru / Marja Kihlström
6. Humorist of the Year
Bison Mafia
Karoliina Tuominen
Double skewer
Andreas Tolonen
Rouzimary
7. Game Influencer of the Year
Strike
Paqpa
Pavlovin rotat
8. Fashion Influencer of the Year
Sofia Square
Bybidem
Alexa Dagmar
Molybros
9. Beauty Influencer of the Year
Embossed Flowers / Elia Leino
Henny Harjusola
OliviaVidael / Olivia Bigovic
10. Family influencer of the year
Maria Kangaskortet
Two mothers
Mother’s speech
11. Tourism Influencer of the Year
Veera Bianca
Jasmin Ngo
Ali Leiniö
12. Lifestyle Influencer of the Year
POKS podcast
Stella Harasek
Sara Tickle
13. Entertainment Influencer of the Year
Niko and Santtu
Iha Just Imus
I’m asking on behalf of a friend
14. Theme influencer of the year
Mimmit invests
Common sense
On the trail of
Ville Mäkipelto
constable
15. The most positive influencer of the year
Veetu Mountain
Bad child
Chachi Hilden
16. Video of the Year
Niko and Santtu
Molybros
Roosa Rahkonen
ALHA
Elovena
17. Journalism of the Year
Aleksi Rantamaa
Timo Korpi
Jaakko Keso
18. Newcomer of the year
Aurikariina
Danielalex
Wexi
19. Junior Influencer of the Year (under 18)
Elina Sofia
Tixtoo
Leval
20. Influencer of the year
Mmiisas
Veronica Verho
Sara Parikka
Influencer sector
21. Most Impressive Office of the Year (Multi-Channel Network / Influencer Office)
PING Helsinki
Content Corner
Digs
Monochrome
Thick
Asennemedia
Banner
22. Manager / Representative of the Year
Emmi Lehtomaa
Peppi Puljujärvi
Nilla Ekström
23. Brand Cooperation Campaign of the Year
PING Helsinki x SOS Children’s Village
Niko and Santtu
Lovia Collection (Revolutionizer Bag Campaign)
Olympic Committee – You are not alone
Source for Lenk – HK Sininen Lenkki (https://sek.fi/tyot/lahde-lenkille/)Olympic Committee – You Are Not Alone
24. Commercial Partner of the Year
Storytel
Bookbeat
MyProtein
Tise
Channels
25. YouTube Influencer of the Year
Niko and Santtu
Strike
Roni Back
Mmiisas
26. Instagram Influencer of the Year
Sara Sieppi
Ilona Ylikorpi
Janita Autio
27. Twitch Influencer of the Year
Lärvinen
Eetu Pesonen
Rosie River
28. Blog Influencer of the Year
Sara Parikka
Morning coffee
Eeva Kolu
29. Tiktok Influencer of the Year
Wexi
Aurikariina
khaled.azizi
30. Podcast Influencer of the Year
POKS podcast
Mamma betalar
On the trail of
Other
31. Special Award: Impressive Life Work
32. Favorite actor selected on the basis of advance votes from the public