The Rottendorf fashion retailer S.Oliver is opening four new stores in German inner cities.
The locations are in Hamburg’s Mönckebergstrasse, Frankfurt’s Zeil, Cologne’s Hohe Strasse and in Mannheim’s Planken O6, S.Oliver announced on Wednesday. The first store with the “completely revised concept” will open its doors in Frankfurt on May 25th.
As early as December, the fashion retailer opened a new flagship store in Munich, in which the hybrid concept was integrated. The new stores also rely on digital elements such as screens, digital service points and mobile IPad checkout systems.