TOgoodbye to extreme shades, the hair color trends 2024 they speak clearly: green light to sophisticated and intense shades cwhich immediately make the hair shiny and healthy. The stage for new trends remains TikTok which for the new year decrees the “Vanilla Chai” as the new blonde most requested by Gen Z, together with “Glossy Thick” a dark and deep brown that definitely has an impact. and not only. The new colors to know.
Hair color 2024: the strongest shades of the season
«They come mainly from TikTok new trends in hair color which for 2024 focus on intense and natural shades. adaptable to the individual characteristics of each person” begins to explain Emanuele Temperini, Creative Director by Toni&Guy Italia.
«What you can expect from next season are fluid and multi-faceted colours, capable of conveying personality declare yourself to the world and express your personality.”
From left: Elizabeth Debicki’s “latte blonde”, Dua Lipa’s “cherry red” and Camila Morrone’s Glossy chocolate
Blonde hair 2024, from “Vanilla Chai” and “Latte”
«For 2024 we will move away from the integral “Barbie blonde”, which is difficult to obtain and maintain, and we find more practical and low maintenance colorswith darker roots and decidedly more natural shades” continues Emanuele Temperini.
Also confirmed as being in high demand on TikTok “Vanilla Chai”: a light blonde with sand and beige highlights with a neutral undertone: it is a color characterized by a luminous and silky finish, with internal shades that give movement and naturalness to the hair” specifies the expert.
Similar, even clearer, «Inspired by the trend of Milk Makeup the “latte blonde” arrives, a shade of light blonde softened and shaded by baby light. Highly versatile coloring, it suits both light skin with warm undertones and darker complexions with hazel eyes.
Brown hair 2024, the “glossy espresso”
In 2024 you may notice a return to more neutral and cold nuances also for brown hair. «For those looking for a universal, elegant brown, there is the “Glossy Espesso” is the perfect color: a brunette dark and deep with a decidedly impactful low maintenance. Characterized by extreme brightness and shine, it gives the hair a decidedly well-groomed appearance.
Dark brown? The “Smokey Brown” and “Haze Characol” reflections add dark reflections to the classic dark brown which for the new season turns almost blackemphasizing light skin and creating a bold contrast with light eyes.”
More particular is the “Future Dusk”: «a shade of brown that contains black and purple nuances. The result? A cold and deep nuance, which blends harmoniously with skin with cold undertones and high contrast.”
Red hair 2024, the “Red Cherry” and the cherry shades
To confirm the red hair trend for 2024 it was Dua Lipa, with her new “Red Cherry Cola” color rich and saturated red which will be among the most requested colors of next season.
«Among the trends also the “Cherry Laquer” a deep and multi-tonal nuance with fluid shades that turn from red to black. For those looking for a more natural nuance, there is one “Amber Glow”, a golden copper-red inspired by shades of bronze and which has the quality of optically improving the hair texture, making even the thinnest hair appear thicker and healthier” concludes the expert.
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