#GoodFootprint It is an initiative led by Naturgy which brings together the main communication groups in the country under the same sustainable communication project. Work is being done on measuring, reducing and neutralizing CO emissions2 of all content, applying measures to minimize its environmental impact, from ideation to dissemination.
This initiative is part of the Naturgy group’s strategy to continue promoting initiatives that contribute to mitigating the effects of climate change and promoting the energy transition towards a carbon-neutral economy.
With #GoodFootprintPrensa Ibérica also adheres to good sustainability practices, minimizing the carbon footprint in the preparation of these contents, as well as in others produced by the editorial team. The commitment to the production and distribution process of this project has been materialized mainly by having, for the filming of the documentary, our production team based in Valencia. In this way, travel has been reduced to a minimum.
Likewise, for the subsequent development of the contents we have worked in spaces with windows that favor the use of natural light, one person from the production team walks to the office and the rest use public transportation to minimize the environmental impact. Added to this is that both the website and the images used have been optimized to reduce our carbon footprint as much as possible.
