Fashion house opens pop-up for luggage in Hamburg

The Italian fashion house Gucci opens a pop-up in the Alsterhaus.

The luxury label will be a guest in the atrium of the KaDeWe Group’s Hamburg luxury department store with its ‘Valigeria’ travel range until the end of next year.

Gucci pop-up at Alsterhaus. Image: Gucci by Piet Niemann

The temporary space is designed to showcase the culture of travel that traditionally characterizes the DNA of the fashion house, Gucci announced on Tuesday. A selected range from the Valigeria range is available in the Alsterhaus, which includes suitcases, trolleys and bags from clothing and accessories.

Gucci pop-up at Alsterhaus. Image: Gucci by Piet Niemann

The sales area impresses with clear shapes and bright colors, combined with metallic details in gold.

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