The latest HE (Fly Butterfly!) SS 2022 collection was also created during unprecedented times and as such continues to reflect the emotional states – from the highest peaks to the deepest valleys – that I, the founder and designer of HE, have experienced over the past 2nd quarter had to go through for years.
However, it is also an ode to the new life and ways of being instilled in these times. And as the night is darkest before dawn, so suddenly the spring sun breaks through the darkness and kindles new life. The shell is thrown off and the longing for a fresh new beginning is kindled.
We are ready to emerge from the cocoon and embrace beauty and life with ease of heart and mind. The clothes fly freely. Asymmetrical shapes play with the wind and flatter the body. Conceal intrigues, reveal excitements. This is Fly Butterfly!
A rejuvenation and freedom to remember that life is precious.
A bittersweet transformation from the comfort of silence to the effervescent demand for possibility. On the knife edge between a slight melancholy of the receding past and a building future, we are here in the now. The only time that ever was. And now we have wings!
Fly butterflies, fly!
