Intersport Digital GmbH has appointed David Walker as Managing Director. Walker and the managing director Katja Burkert, who has been in office since January, will form a dual leadership from April, the Intersport subsidiary announced on Friday.
Walker takes over Intersport’s online business, market communication from Intersport Digital GmbH and CRM. Burkert, who works both as head of the IT department for Intersport and as managing director of Intersport Digital GmbH, will continue to be responsible for the digital platform and the digitization of the company. Under the joint leadership of Burkert and Walker, the growth of Intersport’s omnichannel business is to be further advanced and the growth course accelerated.
“With David Walker, we were able to gain a true industry and specialist expert,” says Thomas Storck, CFO and Deputy CEO of Intersport. “Together with Katja Burkert, we will have a powerful management of Intersport Digital GmbH in the future, which will further develop our digital and data-driven business models as part of the Intersport omnichannel strategy.”
The 42-year-old from Stuttgart was most recently National Director Marketing, Communication and Customer Service at Decathlon Germany and managed online and offline marketing communication, brand positioning and customer service. Before that, he held various positions at Daimler Mobility AG.