CHow to celebrate your birthday when you are a leader in the production of mattresses and pillows if not giving everyone a good rest?
So Dorelan decided to transform the his 220 stores in experiential spacesanimating them with dedicated displays and making them the starting point of a simple and engaging initiative: just enter, scan a QR code and immediately find out if you have won. Up for grabs, for each point of sale, 100 Dreamy cushions.
And it doesn’t end there: in addition to the immediate rewards, all participants automatically enter the final draw for a cruise for two people with MSC Cruiseswhere the wellness experience continues on board, thanks to the Dorelan mattresses in the cabins.
And for those who don’t win
All participants will instantly receive a 30% discount voucher on a selection of products, to be used at the participating Store.
And while you are in the store it is worth making use of the competence and courtesy of the specialized staff and requesting without any obligation personalized advicebecause everyone has their ideal mattress and finding it can really make the difference.
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