The Première Vision Paris sourcing fair first presented an area for new technologies in September 2025. The participants were also presented there: inside the Andam Innovation Award 2025. In addition, the fair opened the beauty sector. These developments open the actor: Inside the fashion industry, new business opportunities.
Florence Rousson has been CEO of Première Vision since February 2024. Under your direction, the sourcing fair will be consistently developed. It opens up to areas that have so far been little connected to textiles, leather and fashion accessories. The area of innovation & technology X Andam is brand new.
For Rousson, a differentiated positioning is strategically interesting. This is to be achieved together with the actor: inside that focus on innovation and technology. So far, they had not identified Première Vision as a relevant trade fair and rather presented their solutions at events such as Vivatech or Change Now.
The idea behind it is to open up new ecosystems. In this way, new exhibitors are to be gained and suitable services related to this offer are to be developed. In this way, the fair wants to generate additional income.
Technology & Innovation: The Start-ups of Andam on the Première Vision Paris in September 2025
AI, new materials, recycling and upcycling as well as the optimization of manufacturing processes: These are some of the concepts that young start-ups are currently developing. You could revolutionize the fashion industry, give the industry economic impulses and provide answers to environmental issues.
Florence Rousson, CEO of Première Vision, told Fashionunited, the reason for the first presence of the ten finalist: Interior of the Andam Innovation Award 2025 in the field of innovation & technology X Andam: “It seemed interesting to present us to present all submitted proposals. In addition to business contacts and media reports, cooperations of the Première vision have arisen. Mission is also to promote young companies. “
Eugène Riconneau, founder of he Ocean research, looks at innovation with a philosophical look: “The path of change is paved with mistakes. I have no guilty conscience,” he said in a message.
The goal of Er Ocean Research is to transform marine biomass – such as invasive algae or seafood waste – into innovative and sustainable materials. Inspired by biomimetism, the first materials Seishell and Seiyarn were created. These can be used as textile fibers (yarns, fabrics), as coatings for leather imitation and in high -performance applications – and completely do without plastic. This distinguishes you from many fruit -based alternatives in the area of leather replacement.
AI-supported solutions could also be the business visitors’ business: optimize inside. Analytics tools enable more efficient data management and prototype creation-relevant for brands as well as for spinning, weaving mills, tanneries and manufacturers that form the backbone of the exhibitors. Comité Colbert recently emphasized the importance of these technologies for industry.
An example is Goldeneye Smart Vision of the French Deep Tech company Apollo Plus. The solution uses artificial intelligence to control the quality of fabrics and leather.
The British start-up Weffan, founded in 2020 by Graysha Audren, is further developing the classic production model of clothing. With the help of 3D web technology, clothing is woven directly into volume and shape. The advantage: fewer textile waste, since the blend is minimized when cutting.
The French start-up Losanje follows a different approach. It has specialized in converting textiles into new products – such as remaining stocks, used clothing, unused fabrics or planning. Fashionunited has already reported on the company. Losanje offers a solution that industrializes the upcycling process.
Beauty: An experimental field to expand the textile area to other business areas
Beauty: Experimental field for new business areas
The opening of the fair to the beauty sector is also considered a future-oriented step. It is still a vision of possible additions.
Première Vision with Fiabila, a leading provider in the nail polish industry, cooperated for the September edition 2025. The French company presented a collection that was tailored to the trend colors of the autumn/winter 2026/2027 season.
At the Trendforum, Fiabila showed his know-how through nail polish applications and linked contacts to brands with which conversations on white label cooperations run. The aim set is a separate nail polish lines as a supplement to the fashion collection.
“The aim is not to become a cosmetic fair,” emphasizes Florence Rousson. “Rather, we want to gain partners or service providers who work with fashion houses or designers and expand their value.
Does this mean that the Première Vision develops from a pure textile, leather and accessories fair into a global sourcing platform? Rousson makes it clear that the offer for the core business should remain understandable.
But at a time when fashion increasingly shapes the lifestyle area-from beauty to design-an extension appears obvious. The next edition will show whether the Première Vision Paris will become a lifestyle sourcing fair in the future.
This article was used with digital tools translated.
Fashionunited uses artificial intelligence to accelerate the translation of articles and improve the end result. They help us make the international reporting of fashionunited a German -speaking readership quickly and comprehensively accessible. Articles that have been translated using AI-based tools are read and carefully edited by our editor: Correcting inside before they are published. If you have any questions or comments, please contact me by email to [email protected]