Decathlon cooperates with the Freeletics fitness app to make fitness more accessible and personalized.
Through the collaboration, the fitness equipment from Decathlon and the personalized training of Freeletics are to be linked, said the French sporting goods dealer. There is a special collection.
Decathlon and Freeletics enter into a five -year partnership. The two have developed a tailor -made program that should support users to stay motivated and concentrate on their goals, it is said. The cooperation is also intended to enable Decathlon to refine its product range and to do justice to the needs of the athletes. The aim is to expand the range of sports activities in terms of products and coaching, including yoga, Pilates and cardio boxes, in addition to strength training and cross training.
In the decathlon branches, in the online shop and in the app, “Decathlon X Freeletics” products are offered. These include, for example, the “Make IT Pop” sports clothing collection and the “Sync to the Ground” range.
This article was used with digital tools translated.
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