The US lifestyle brand collective Centric Brands LLC has acquired the children’s fashion label Vingino Group. With the takeover, Centric wants to significantly strengthen its international children’s department. The company relies on Vingino’s operational strengths and its extensive retail relationships in Europe, Central America and South America.
Vingino was founded in 2001 by Marijke van Beek and Bennie Dekker and has since grown into a global multi-category brand. Rooted in craftsmanship and modern style, the company offers clothing for all ages, from infants to adults. The Dutch provider has made an international name for itself by combining quality, comfort and trend-conscious design.
Jason Rabin, Chief Executive Officer (CEO) of Centric Brands, emphasizes that the acquisition is an ideal fit with the company’s long-term growth strategy. “Vingino’s design and sourcing strengths fit perfectly with our global growth strategy. Their strong networks in Europe and Central and South America are also ideal,” said Rabin. We look forward to working closely with the Vingino team as a future partner to further expand and scale the international children’s platform.
The integration into Centric Brands also marks a significant step for Vingino. Managing director Jan van den Berg speaks of an important milestone: “We are proud to join the Centric Brands group and look forward to a new chapter in our business. With Centric’s size and expertise as well as our shared commitment to creativity and quality, we want to further develop the Vingino brand.”
Centric Brands designs, sources, markets and sells products across categories including children’s, men’s and women’s fashion, as well as accessories, beauty and entertainment. By acquiring Vingino, the company aims to expand its global presence and strengthen its position in the fast-growing children’s fashion segment.
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