Lto dance as an essential element of the DNA of the Freddy brand, and the human body in its accompanying flexibility from the Spring Summer 2023 collection in preview. This was the fulcrum of the special evening-event that on May 30th in Milan saw the “Freddy Goes To Market SS23“.
Who better than Olympic butterflies to give shape to the collection, whose main theme is “Jungle” and the reference to nature, which keeps alive the green direction that the brand has been taking for several seasons. In addition to the Italian Gymnastics Federation, guests of honor of the parade-show also the ballet school of the Accademia di Teatro alla Scale and, eagerly awaited, the finalists of the talent show “Amici”high exponents and representatives of sport, music and dance, of which Freddy is technical sponsor and official supplier.
The evening event
The event opened with Lara Mori, blue individualist in Tokyo 2021which brought about a free form of movement with a free body performance. The performance was followed by the grace of the young dancers of the Ballet School of the Teatro alla Scala Academyon the notes of Bach’s exciting Suite n.1 for solo cello performed live.
Carlo Freddi and Le Farfalle (press Office)
Finally, the finalists of the latest edition of Friendstogether with the winner Luigi Strangisenlivened the evening, recalling the bond with Freddy and the unmistakable official jerseysgray for the daily and gold for the evening, which everyone is fond of.
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